ASBG
Africa South Business Group
Your Infrastructure Development Partner
Connecting Africa to the World
50 years after throwing off the mantle of colonial occupation and domination, Africa is emerging as the new frontier for growth and opportunity. For many reasons this is not being adequately recognised across the world and the ASBG wants to present this new reality to the world on behalf of the continents private sector. To this end the ASBG has achieved the following since its inauguration:


Assisting in the Normalisation of Zimbabwe’s International Relations
At the request of the President and the Minister of Foreign Relations at the time, the Company has conducted a detailed audit of the shortcomings of the State in respect to its conduct of elections, human, political and economic rights. It has lobbied international Embassies on this subject and sent a delegation to Washington to discuss the issue with critical stakeholders. Although not entirely successful, Zimbabwe has seen an improvement in its relations with the European Union and some US sanctions have been relaxed.

In a Nutshell…
Through our activities, we seek to identify emerging trends, problems, and opportunities for closer collaboration between the SADC and its major trading partners. We aim to work in partnership with all relevant Governments, and through Chapters in all major Capitals, we help facilitate business and provide strategic advice to Governments on the interests and concerns of our member companies and the wider business community.

How we are run…
Our Working Groups cover a range of sectors and are chaired by eminent business leaders, thought leaders, and academics. We are funded by our members and are a totally private sector organization dealing with issues that impede the stability and economic progress of southern Africa.

Our History…
The ASBG celebrated its establishment in 2021 by establishing a consortium of founding members in Zimbabwe and aims to establish Chapters with similar objectives in all SADC States. Once it is established regionally the objective is to register in Switzerland as a Verein and with its headquarters in Victoria Falls and is in the process as registering a Chapter as s a 501(c)(6), non-profit trade association based in Washington, DC
Overarching Policy initiatives
Easing or removing restrictions on international trade, facilitating access to global financial markets. Limiting restrictions on trade and investment. Fostering the provision of all essential services and the security of property and person. Promoting and facilitating the development of all infrastructure, including transport, energy, water, and communications. Combating corruption in all its different forms. Supporting private sector initiatives in education and health. The adoption of efficient and constructive tax systems to support government activity.
